Big Names Sign on with Fashion Handbook SA’S Online Designer Directory

Johannesburg, October 2020

Fashion Handbook South Africa (FHB SA) recently created their online Designer Directory. By signing up the best contemporary fashion brands, they are aiming to help boost South Africa’s local economy.

A Fashion First

Proudly serving as a destination and point of discovery for the best in local fashion – that South Africa has to offer. Fashion Handbook SA is the first to create a comprehensive online fashion directory – one that is remarkably different to its past versions in print. Earlier this year the owner and publisher, Leanne Tlhagoane, made the decision to focus FHB SA’s efforts on the digital side of the business – naturally culminating in the shift towards creating and developing the newer digital offering.

“Fashion Handbook South Africa is about amplifying fashion voices and brands, growing community and contributing to the development of a more unified and supportive fashion industry,” says Tlhagoane. It’s also a source of information and inspiration intent on offering access to a diversified pool of talented South African fashioncreatives.

Leanne Tlhagoane – Publisher of Fashion Handbook: South Africa

– Image by Obakeng Molepe

Designer Dialogue

Mzukisi Mbane

“For me I feel like this directory is becoming the African designer Bible we never had. The idea of creating a space where one can find all / most of South Africa’s noted fashion designers works towards the dream I have for the future of African fashion. A dream where all of us create a united front to fight for our rightful place in a global scale.”- Mzukisi Mbane of Imprint.

Image courtesy of Imprint

Image courtesy of Imprint

Lukhanyo Mdingi

“An important and needed directory that opens up the networks of all those part of our communal fashion landscape.” – Lukhanyo Mdingi of Lukhanyo Mdingi.

Image courtesy of Lukhanyo Mdingi

Images courtesy of Lukhanyo Mdingi

Isabel de Villiers

”It’s such an honour to be included in the Designer Directory along with all my peers, making waves in the creativeworld.’’ – Isabel de Villiers of Isabel de Villiers Clothing

Image courtesy of Isabel de Villiers Clothing

Images courtesy of Isabel de Villiers Clothing

Fikile Sokhulu

“I am excited to be part of designers listed in the new online design directory. Fashion Handbook South Africa plays a significant role in supporting South African talent by providing a platform where designers and organizations can connect.” – Fikile Sokhulu of Fikile Zamagcino Sokhulu.

Image courtesy of Fikile Zamagcino Sokhulu

Image courtesy of Fikile Zamagcino Sokhulu

Jacques Bam

“I really think that the Fashion Handbook SA directory stands as a symbol for the overwhelming sense of community that we as the South African fashion industry have. Not only is it pushing our names into the public realm, but really it helps us to all work collectively to build our industry, recognizing that there is power in banning together instead of walking separately. I am honoured to form part of this directory and I cannot wait to see what this directory will do for us all.” – Jacques Bam of The Bam Collective.

Image courtesy of The Bam Collective

Image courtesy of The Bam Collective

Shoppers can use the Designer Directory as a single point of discovery for local fashion. Each designers’ details are housed on the site with a link to their website where consumers can conveniently get information, connect, and shop.