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BIRKENSTOCK 1774 Celebrates 50 Years of the Boston with the Northeast Providence Collection

BIRKENSTOCK 1774 Celebrates the Iconic Boston with the New Northeast Providence Collection

The new Boston Northeast Providence collection by BIRKENSTOCK 1774 captures the quiet ease and natural rhythm of life along the North American Northeastern coast.

Honouring BIRKENSTOCK’s iconic Boston clog—first launched in 1976 and celebrating its 50th anniversary in 2026—the collection draws inspiration from the sensibility of Providence, Rhode Island, blending casualwear heritage with elevated silhouettes and carefully selected materials.

A calm, grounded palette of Cinnamon, Midnight Navy, and Ginger Brown sets a serene tone throughout the collection, while contrasting materials such as canvas and raffia introduce texture and dimension that evolve beautifully with wear. Tonal buckles and subtle detailing reinforce the clarity and simplicity of each design.

At the heart of every silhouette is the original BIRKENSTOCK footbed, engineered to follow the natural contours of the foot and provide structured support that seamlessly balances function and style.

The Collection

Boston

The iconic closed-toe mule arrives in Cinnamon and Midnight Navy smooth leather, accented with light canvas detailing that adds a subtle contrast to the classic design.

Arizona

The timeless two-strap Arizona is offered in four variations:

  • Cinnamon with light-coloured canvas straps
  • Midnight Navy with light-coloured canvas straps
  • Ginger Brown with natural raffia straps
  • Midnight Navy with natural raffia straps

Gizeh

BIRKENSTOCK’s signature thong sandal is reimagined in two raffia-framed styles, combining natural raffia with smooth nappa leather to create a clean, structured silhouette.

Available in:

  • Ginger Brown
  • Midnight Navy

Sylt

An exclusive 1774 silhouette, the Sylt is presented in Cinnamon and Midnight Navy. Each style features an adjustable hook-and-loop padded canvas strap in a light tone, creating a refined contrast against the minimalist slide.

Naples

BIRKENSTOCK’s interpretation of the classic moccasin as an effortless slip-on is available in three distinctive variations:

  • Cinnamon with a light canvas upper
  • Midnight Navy in full leather
  • Ginger Brown with a wrapped raffia upper

Each design is enhanced with moccasin-inspired detailing that adds depth and character.

Availability in South Africa

Rooted in place, craftsmanship, and timeless design, the Northeast Providence collection unites classic silhouettes with thoughtfully selected materials and the quiet rhythm of everyday wear.

The BIRKENSTOCK 1774 Northeast Providence Arizona (R11,499) and The Sylt (R7,999), both in Cinnamon, will be available in South Africa from 3 July 2026.

Available Exclusively At:

  • V&A Waterfront Store
  • BIRKENSTOCK South Africa Online Store

Website: www.birkenstocksa.co.za/1774


About 1774

Named after the year that marks the beginning of BIRKENSTOCK’s shoemaking heritage, 1774 is the brand’s exclusive line dedicated to creative collaboration.

The label combines BIRKENSTOCK’s renowned craftsmanship, quality, and expertise with like-minded brands and designers who share a passion for creativity and innovation.

Every 1774 product is manufactured in Germany using specially sourced materials, many of which are derived from natural resources. Advanced production techniques and rigorous testing ensure exceptional quality and performance.

Each collaboration begins with BIRKENSTOCK’s signature footbed and is reimagined through unique colour palettes, fabrics, and finishes that reflect the creative identity of each partner.

Based in Paris, the 1774 showroom and headquarters serve as a hub for global creative talent and groundbreaking collaborations.

About BIRKENSTOCK

BIRKENSTOCK is a global brand committed to promoting foot health through products rooted in biomechanics, craftsmanship, and innovation.

With a shoemaking heritage dating back to 1774, the company is widely recognised as the inventor of the footbed and has pioneered the concept of walking as intended by nature.

Today, BIRKENSTOCK operates across footwear, sleep systems, and natural cosmetics, serving consumers worldwide with products that combine function, quality, and timeless design.

The company employs approximately 6,200 people globally and maintains a vertically integrated manufacturing model. All footbeds are produced in Germany, while more than 95% of products are assembled in Germany and over 90% of materials and components are sourced from Europe.

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