Louis Vuitton presents Friend of the House Jude Bellingham in its
Men’s Spring-Summer 2026 Formalwear Campaign
Paris, Louis Vuitton reveals its Men’s Spring-Summer 2026
Formalwear Campaign starring Friend of the House, Jude Bellingham.
The acclaimed English footballer possesses a sharp sartorial sense that has
elevated him to style icon status among athletes, perfectly aligning with
Pharrell Williams’ vision of dandyism and individual expression in menswear.
The campaign showcases standout pieces from the Spring-Summer 2026
Formalwear Collection from timeless businesswear, modern tailoring,
and superfine-crafted evening attire.
Louis Vuitton presents Friend of the House Jude Bellingham
In this series of stills and video, Jude Bellingham models workwear-inspired suits,
timeless and classic silhouettes. The Formal Menswear collection for
Spring-Summer 2026 continues the House’s tradition of refining and reimagining
tailoring pieces. This season introduces a curation of fresh contemporary essentials
wardrobe in a marine blue patina, among other tones. Designed with sophistication
and ambition in mind, the collection is tailored for the modern gentleman’s journey,
whether for business, leisure, or special occasions.
The looks are accented with leathergoods from the newly reimagined LV Aerogram
line. Sleek, softer lines and even more understated signatures are seen in supple yet
wear-resistant waxy grained calf that shows its fine quality through leather straps and
trimmings, reinforced with matte, tone-on-tone hardware and topstitching. Updated
styles and new introductions to the line include the Boarding Messengers,
the Keepalls 50 and 35, and the Duo Pouch, designed with today’s anywhere-goes
meeting in mind.
The campaign presents exemplary details of the collection, showcasing its rich mix
of materials and savoir faire, true to the House’s approach to the dandy silhouette and
attitude in business, travel, and occasion dressing—as worn by a paradigm
of sophistication seen on and off the field.
The Men’s Spring-Summer 2026 Formalwear campaign will debut across
Louis Vuitton’s print insertions and on digital platforms on August 14th, with
the collection available in stores from 28th August 2025.
Credits:
Photographer: Arnaud Lajeunie
Video Director: Robbie Mailer-Howat
Stylist: Matthew Henson
About Louis Vuitton
Since 1854, Louis Vuitton has brought unique designs to the world, combining
innovation with style, always aiming for the finest quality and preserving biodiversity.
Today, the House remains faithful to the spirit of its founder, Louis Vuitton, who invented
a genuine ”Art of Travel” through luggage, bags and accessories which were
as creative as they were elegant and practical. Since then, audacity has shaped
the story of Louis Vuitton. Faithful to its heritage, Louis Vuitton has opened its doors
to architects, artists and designers across the years, all the while developing
disciplines such as ready-to-wear, shoes, accessories, watches, jewellery,
and fragrance. These carefully created products are testament to Louis Vuitton’s
commitment to fine craftsmanship.
For further information: louisvuitton.com
