Louis Vuitton Unveils Official FIFA World Cup 2026 Trophy Trunk and Exclusive Limited-Edition Collection
Paris/New York, July 14, 2026 – As an Official Supplier and Branded Licensee of the FIFA World Cup 2026™, Louis Vuitton has unveiled the official bespoke Trophy Trunk designed to create, transport, and showcase football’s most prestigious prize.
The Trophy Trunk will make its first appearance on the pitch during the FIFA World Cup 2026™ Final, where it will be carried onto the field by Louis Vuitton Ambassadors alongside a FIFA legend, continuing a tradition that has become an iconic part of the tournament since 2010.
In celebration of the partnership, the French luxury house has also introduced an exclusive limited-edition collection of Louis Vuitton trunks inspired by the FIFA World Cup™.
A Trophy Trunk Crafted for Football’s Greatest Prize
Created by Louis Vuitton’s master artisans in the historic workshops of Asnières-sur-Seine near Paris, the FIFA World Cup 2026™ Trophy Trunk reflects the House’s renowned craftsmanship and heritage.
The trunk is covered in the iconic Louis Vuitton Monogram canvas and features two striking front panels adorned with a hand-painted golden “V” symbolizing both Victory and Vuitton. The design echoes the colours of the FIFA World Cup Trophy itself.
Additional details include:
- Signature leather trim known as “lozines”
- Gold-plated brass corner protectors
- Traditional Louis Vuitton lock and clasps
- Light beige leather interior lining
- FIFA and Louis Vuitton partnership logo integrated into the lid
The trunk represents a seamless blend of luxury, sport, and craftsmanship, serving as a fitting home for the world’s most coveted football trophy.
Louis Vuitton and FIFA Continue a Legacy of Excellence
Pietro Beccari, CEO and Chairman of Louis Vuitton, highlighted the enduring partnership between the luxury house and football’s governing body.
“For over a decade, Louis Vuitton and FIFA have shared an unwavering commitment to excellence, bound by a shared belief in sport’s power to inspire and bring people together. We are thrilled to continue this partnership for the FIFA World Cup 2026™.”
Beccari added that the Trophy Trunk accompanies one of football’s most iconic moments, celebrating dedication, collective ambition, and the ultimate achievement in the sport.
FIFA Chief Business Officer Romy Gai also emphasized the significance of the collaboration.
“Louis Vuitton brings a unique blend of heritage, craftsmanship and prestige to the FIFA World Cup. The Official Trophy is the most coveted prize in world football and it is only fitting that it is carried in a Louis Vuitton trunk.”
An Exclusive FIFA World Cup 2026™ Limited-Edition Collection
As an Official Branded Licensee of the FIFA World Cup 2026™, Louis Vuitton has launched a limited-edition collection featuring three of its iconic trunk designs inspired by the World Cup Trophy Trunk.
The collection includes:
Coffret 8 Montres
A luxury watch case designed to safely store and transport up to eight watches on removable cushions.
Cotteville 16 Montres
A dedicated watchmaking trunk crafted for collectors seeking elegant storage solutions.
Malle Courrier Lozine 110
A classic Louis Vuitton trunk reimagined with FIFA World Cup-inspired detailing.
Each piece is adorned with:
- Louis Vuitton Monogram canvas
- Hand-painted FIFA World Cup Trophy motif
- Signature golden “V” detailing
- Personalisation options including owner initials
The collection extends Louis Vuitton’s celebrated Art of Travel into the world of football while honouring the House’s heritage and craftsmanship.
“Victory Travels in Louis Vuitton”
Louis Vuitton’s connection with elite sport spans decades. Since 1983, the Maison has created custom trunks for some of the world’s most prestigious sporting competitions and trophies.
Its partnership with FIFA began with the 2010 FIFA World Cup™ in South Africa and continued through:
- FIFA World Cup South Africa 2010™
- FIFA World Cup Brazil 2014™
- FIFA World Cup Russia 2018™
- FIFA World Cup Qatar 2022™
- FIFA World Cup 2026™
The collaboration reinforces Louis Vuitton’s longstanding slogan:
“Victory Travels in Louis Vuitton.”
Louis Vuitton’s Sporting Legacy
Beyond football, Louis Vuitton has created trophy trunks and partnerships across numerous global sporting events, including:
- Formula 1
- NBA
- Rugby World Cup France 2023
- Ballon d’Or®
- Paris 2024 Olympic and Paralympic Games
- Australian Open
- Roland Garros
- Davis Cup
- League of Legends World Championship
These collaborations continue to celebrate sporting excellence while showcasing Louis Vuitton’s commitment to innovation, craftsmanship, and luxury.
About the FIFA World Cup 2026™
The FIFA World Cup 2026™ is the largest and most inclusive edition in tournament history.
Key highlights include:
- 48 participating nations
- 104 matches
- 16 Host Cities
- Hosted across Canada, Mexico, and the United States
- More than 6 million fans attending matches
- Billions engaging globally
As the first FIFA World Cup™ to be hosted by three countries, the tournament represents a landmark moment in football history, bringing together fans, cultures, and communities from around the world.
About Louis Vuitton
Founded in 1854, Louis Vuitton remains one of the world’s most influential luxury houses. Renowned for its exceptional craftsmanship, innovation, and timeless design, the Maison continues to redefine luxury through fashion, leather goods, accessories, watches, jewellery, fragrances, and beauty.
For more information, visit: louisvuitton.com.
