PUMA CHANNELS ARCHIVAL ENERGY INTO THE NEW, LOW-PROFILE H-STREET SNEAKER

NEW PUMA LOW-PROFILE H-STREET SNEAKER

NEW PUMA LOW-PROFILE H-STREET SNEAKER

Cape Town, 24 June 2025 – PUMA unveils the H-Street, a bold reimagining of its early
2000s track-and-field heritage, refreshed for 2025.

Adapted from an archival running spike, the H-Street traces its lineage back to PUMA’s late-
'90s Harambee silhouette, an innovative racer built for speed, and named after the Swahili
word meaning “pull together” as an evocation of team spirit.
Steeped in PUMA’s heritage of athletics and innovation, the low-profile H-Street silhouette
features a lightweight mesh upper, with nostalgic details including the T-shaped toe box,
race-ready shape, and track-inspired outsole tread. Striking silver panels lock down the
sneaker’s vintage look and feel, while PUMA’s iconic wordmark and leaping cat logo are
stamped boldly on the tongue.

“The running-inspired roots of the PUMA H-Street feel perfectly in sync with the style
landscape of today, as we continue to extend our footprint in the low-profile space. It’s
another icon from our archive that showcases PUMA’s rich heritage, evolved for 2025 with a
fresh lifestyle perspective,” says Christina Mirabelli, PUMA’s Director of Sportstyle
Marketing.

NEW PUMA LOW-PROFILE H-STREET SNEAKER

First introduced in 2003 and now reworked for 2025, the H-Street transcends performance
and steps into the lifestyle space. The launch of the H-Street is centred around three
forthcoming colourways, “Black,” “Fizzy Green,” and “Frosted Ivory.”
The PUMA H-Street is available starting 28 June 2025 from PUMA.com, PUMA retail stores,
Shelflife and Archive. The “Frosted Ivory” colourway will be exclusive to PUMA.com and
PUMA retail stores. Price R1 999

PUMA unveils the H-Street, a bold reimagining of its early 2000s track-and-field heritage, refreshed for 2025.  

Adapted from an archival running spike, the H-Street traces its lineage back to PUMA’s late-'90s Harambee silhouette, an innovative racer built for speed, and named after the Swahili word meaning “pull together” as an evocation of team spirit. 

ROSÉ, PUMA GLOBAL AMBASSADOR, HIGHLIGHTS THE EVENING

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