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NEW WOMEN’S HOOPS CATEGORY WITH THE HIGH COURT COLLECTION

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PUMA High Court Collection: June Ambrose Launches Women’s Hoops

Updated: 16 September 2026

Cape Town, South Africa — 16 February 2022 — PUMA launched its new Women’s Hoops category with the High Court collection, creatively directed by PUMA Hoops Creative Director and renowned image maker June Ambrose.

The basketball-inspired lifestyle collection brought together performance influences, streetwear and fashion, with Ambrose creating a range designed around how women move between sport, style and everyday life.

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June Ambrose Shapes PUMA’s Women’s Hoops Vision

Ambrose joined PUMA in 2020 and played an integral role in the development of the brand’s Women’s Hoops category.

Her approach extended beyond traditional basketball apparel, focusing on how women incorporate movement and sport into their everyday wardrobes.

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The High Court collection reflected that philosophy through pieces designed to work both on and off the court, blending athletic details with a distinctly fashion-led aesthetic.

PUMA described the collection as an expression of Ambrose’s belief that life is a sport, style is the game and basketball is the vibe.

A Collection Built Around Movement and Style

Ambrose approached the collection with the different roles and routines women move through every day in mind.

“When designing this collection, I considered the lifestyle of women and how integral movement is to our wardrobes.”

The resulting range incorporated athletic and physical references from basketball while maintaining a strong lifestyle focus.

Ambrose wanted the clothing to offer versatility across different settings, with pieces designed to make the wearer feel confident and empowered.

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PUMA High Court Collection

The High Court range included footwear, apparel and accessories.

Footwear

  • Regal RS Renegade — R1,999
  • Cunning Suede Safari — R1,699
  • Leadcat Glory — R699
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Apparel

  • Freedom Shorts — R999
  • Diggins Breakaway Pants — R2,299
  • Ora Mesh Top — R899
  • Justice LS Tee — R699
  • Madison Coat — R2,799
  • Unity Crop — R1,099
  • Love Leggings — R999
  • Timeless Tank — R699
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Accessories

  • Madison Beanie — R499
  • Hope Cross Body Bag — R1,199

Hype Williams Shoots the Campaign

The High Court campaign was photographed by Hype Williams, Ambrose’s long-term creative partner and an influential director and visual creative.

The campaign imagery brought together the collection’s basketball references and fashion-focused identity, reinforcing the idea of Women’s Hoops as a lifestyle category rather than strictly performance basketball.

PUMA High Court Release in South Africa

The PUMA High Court collection launched in South Africa on 16 February 2022.

At the time of release, the collection was available through PUMA.com, PUMA V&A Waterfront, PUMA Braamfontein, PUMA Gateway, X-Trend, Archive and Shesha.

The prices listed above are the original South African retail prices from the 2022 launch and are provided as historical reference rather than current retail pricing.

The Legacy of the High Court Collection

June Ambrose’s High Court project marked an important moment in PUMA’s expansion of its Women’s Hoops category, bringing basketball culture into a broader conversation around fashion, lifestyle and identity.

Rather than treating basketball style as something limited to the court, the collection explored how those influences could move naturally into everyday wardrobes.

High Court remains a notable chapter in PUMA’s Women’s Hoops story and in June Ambrose’s wider influence on the intersection of sport, fashion and culture.


Frequently Asked Questions

Who designed the PUMA High Court collection?

The PUMA High Court collection was creatively directed by June Ambrose, PUMA Hoops Creative Director.

When was the PUMA High Court collection released?

The collection launched on 16 February 2022.

Who photographed the PUMA High Court campaign?

The campaign imagery was photographed by Hype Williams.

How much did the PUMA High Court shoes cost in South Africa?

The original South African prices were R1,999 for the Regal RS Renegade, R1,699 for the Cunning Suede Safari and R699 for the Leadcat Glory.

Is the PUMA High Court collection still available?

The collection featured in this article is a 2022 release. The prices and retailers listed are historical launch information and should not be treated as current availability.

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