PUMA AND RHUIGI ARE HEATING UP NEW
YORK CITY WITH RJ BARRETT AND CLYDE FRAZIER

Cape Town, South Africa; 27 May 2023 – New York’s deep love for basketball is at the center
of the fourth “New York Worldwide” collection between longtime collaborators PUMA and
Rhuigi. This latest drop offers up a nostalgic range of footwear and apparel fronted by New York
City basketball's past and present faces: RJ Barrett and Walt "Clyde" Frazier.
A story that has played out in the stadiums, schoolyards, and street courts of the five boroughs,
the PUMA x Rhuigi collaboration designed by West Coast-based designer Rhuigi Villaseñor
derives its creative inspiration from the cultural hub of New York City, while reinterpreting the
style codes of Americana.

The latest collection features a curated assortment of footwear and apparel, all inspired by
classic court aesthetics. PUMA’s Clyde Mid is dressed in a classic colour scheme, with
authentic worn-in detailing like the shoe’s pre-yellowed sole to capture the essence of hoop
nostalgia. The accompanying apparel includes a Graphic Tee, Basketball Shorts, and an
Oversized Tote. Exclusive “New York Worldwide” graphics acknowledge the city's impact on
global music, style, and culture, reminding us that New York is truly a state of mind.

The campaign is led by none other than NBA star RJ Barrett and of course the namesake of the
PUMA Clyde, New York City icon Walt "Clyde" Frazier.
The latest PUMA x Rhuigi collection is available from 27 May 2023 on PUMA.com, Al Capone,
Shesha and at PUMA retail stores.