PUMA UNVEILS THE RULE BREAKING FAST RB NITRO™ELITE
PUMA UNVEILS THE RULE BREAKING FAST RB NITRO™ELITE
PUMA is redefining innovation with rule-breaking technology, designed to
be bold and unapologetically fast
Fast RB NITRO™ Elite features three Carbon PWRPLATE’s and a 58mm
stack height for powerful propulsion, maximum bounce and speed
Fast RB NITRO™ Elite launches globally on 28 August 2024 with only 1 000
pairs available worldwide
Cape Town, 27 August 2024 – On its mission to rewrite the rules of speed, PUMA is defying all
limits with the unveiling of the highly anticipated Fast RB NITRO™ Elite.
Featuring rule-breaking (RB) innovation, cutting-edge technology, and radical design features,
Fast RB NITRO™ Elite is challenging the running footwear category like we’ve never seen
before.
With an unapologetically, unconventional aesthetic, Fast RB NITRO™ Elite is packed with a
mind-blowing 58mm of NITROFOAM™ Elite – PUMA’s most advanced foam technology. And at
18mm above regulations, it offers a cheat code of cushion and responsiveness that releases a
confidence in runners they’re yet to experience.
Locked between the layers of NITROFOAM™ Elite is not one, but three carbon PWRPLATE’s
that are strategically placed for powerful propulsion, driving you forward in that pursuit of a
personal best.
A unique, laceless mesh upper is reinforced with PUMA PWRTAPE, and the industry-leading
PUMAGRIP provides multi-surface traction in even the most challenging conditions.
Romain Girard, Head of Innovation Design at PUMA said: “Our elite race day running shoes are
often confided to work within the rules, but with Fast RB NITRO™ Elite, we asked the question:
what if we pushed running technology as far as we can? This is not just a running shoe; it’s a
statement. Proof of our intent to not only be the fastest brand in the world, but the most
innovative.”
Fast RB NITRO™ Elite enhances an already exceptional line-up of running shoes that includes
the Deviate NITRO™ Elite 3 and Fast R NITRO™ Elite 2 – the latter of which took design and
technology inspiration from the Fast RB NITRO™ Elite.
Fast RB NITRO™ Elite is available in two colourways, including the futuristic Psychedelic Rush.
The eye-catching hue is complemented by outlines of silver and a black PUMA formstrip to
make runners feel their best as they step into their fastest stride.
The Black-Sun Stream colourway combines a sleek, black upper with a vibrant fireglow sole,
providing runners with a higher contrast aesthetic.
Fast RB NITRO™ Elite will launch globally on 28 August 2024, with only limited pairs available
and available in South Africa early 2025.
Fast RB NITRO™ Elite Specifications
Weight: 355g
Stack Height: 46mm/58mm
For more information, please visit: www.puma.com
