It’s the most wonderful time of the year, and on Spotify, holiday playlist creation by listeners has spiked over 1,400% since the start of November.*
But that’s not all – from the season’s top-streamed holiday artist (The Kiboomers) to its top-streamed holiday song “All I Want for Christmas Is You” by Mariah Carey) in South Africa, Spotify has all of this season’s festive music trends:
- Kings & Queens of Christmas: The top-streamed Christmas album globally this year is Christmas by Michael Bublé, which is also Spotify’s most-streamed Christmas album of all time.
- Globally, he’s followed by Mariah Carey, Bing Crosby, Ariana Grande and Frank Sinatra as Spotify’s top-streamed holiday artists.
- Soundtrack of the Season: It’s a battle for the ages among the season’s most-streamed holiday tracks – with songs from the 90’s, 80’s and 50’s all making the top five list.
- This year’s top global tracks are:
- “All I Want for Christmas Is You” by Mariah Carey (1994)
- “Last Christmas” by Wham! (1984)
- “Rockin’ Around The Christmas Tree” by Brenda Lee (1958)
- “Jingle Bell Rock” by Bobby Helms (1957)
- “Santa Tell Me” by Ariana Grande (2014)
- And in South Africa, specifically, this year’s top tracks are:
- “All I Want for Christmas Is You” by Mariah Carey (1994)
- “Last Christmas” by Wham! (1984)
- “Santa Tell Me” by Ariana Grande (2014)
- “Snowman” by Sia (2017)
- “Rockin’ Around The Christmas Tree” by Brenda Lee (1958)
- Instant Classics: When it comes to newer holiday hits (released in the past five years), these songs are leading streams globally:
- “Merry Christmas” by Ed Sheeran and Elton John
- “Santa, Can’t You Hear Me” by Ariana Grande and Kelly Clarkson
- “Christmas Tree Farm” by Taylor Swift
- “Like It’s Christmas” by The Jonas Brothers
- “Winter Wonderland – Spotify Singles” by Laufey
To keep the merriment flowing, check out some of Spotify’s festive playlists like Christmas Hits, Christmas Classics, Country Christmas, New Music Holiday and snow globe.
Fun fact: Outside of December, holiday music streams this year spiked most on November 26 – and around the world, fans stream holiday music the most on Sundays.
Data footnotes:
- *First week of Nov compared to week ending Dec 6
