Category: Fashion

DJ SNAKE’S FAVOURITE PUMA SHOE DROPS IN A BRIGHT NEW COLOURWAY

Cape Town, South Africa, 20 April 2021 — Sports company PUMA is dropping the latest colourway, featuring a lighter grey option with accents of blue and yellow, of the all-new Mirage Tech, worn by PUMA ambassador DJ Snake who can be seen wearing the bright, bold style around Paris in new campaign images. Inspired by […]

PUMA RS-DREAMER PROTO

Cape Town, South Africa, 19 April 2021 – J. Cole and PUMA Hoops are dropping the next DREAMER silhouette: the RS-DREAMER PROTO, designed with the vision of J. Cole and technology of PUMA. With a one-of-a-kind colourway, this original prototype led to the birth of the DREAMER franchise and subsequent release of the RS-DREAMER. Never […]

DUA LIPA’S FIRST SOLO CAMPAIGN WITH PUMA FOR THE RELEASE OF THE MAYZE SNEAKER

Cape Town, South Africa, 7 April 2021 — Sports company PUMA has released their first campaign with global pop star Dua Lipa. Shot by fashion photographer Mario Sorrenti, the campaign features Dua Lipa wearing PUMA’s latest sneaker: Mayze, designed with a bold and edgy look in mind.The Mayze is made for those who embrace the […]

FASHIONABLY SUSTAINABLE AT SANDTON CITY

Come to the City committed to Sustainability 26 March 2021 – In celebration of their continued commitment to sustainability, Sandton City invites the public to experience an innovative and visually thought-provoking Fashion Exhibition: Fashion Reimagined. Taking place in Sandton City’s Diamond Walk, until Sunday the 18th of April; this is a Fashion Exhibition with a […]

Cruise Rider Chrome – For those who are making big moves

PUMA’s new Cruise Rider Chrome is a step above the rest with fun colour blocking, a dynamic material mix and a stacked outsole. Worn by PUMA ambassador Winnie Harlow, the Cruise Rider Chrome’s silhouette features a slightly higher midsole with sculpting details, a TPU piece in the back and Rider foam for the ultimate comfort. […]

VINTAGE MEETS MODERN: NEW COLLECTION FROM PUMA AND MAISON KITSUNÉ

Cape Town, South Africa, 23 March 2021— Sports company PUMA and fashion brand Maison Kitsuné are partnering together for the first time for a full collection, merging the brand’s Paris-meets-Toyko aesthetic with PUMA’s classic styles and sport heritage.With a vintage yet modern look, the collection takes from Maison Kitsuné’s roots. The styles merge Japanese and […]

A CHEEKY TAKE ON THE PUMA SUEDE: STREETWEAR MEETS FASHION FOR THE NEW SUEDE MAYU

Cape Town, South Africa, 17 March 2021 — Sports company PUMA has transformed its footwear classic Suede with a cheeky and bold take on streetwear, creating the new Suede Mayu.Streetwear has made its mark on haute couture, resulting in a new age of fashion irreverence. The Suede Mayu plays on this trend with exaggerated proportions […]

PUMA X First Mile training collection for those who believe in a better future

The new PUMA x FIRST MILE training collection for men is made from recycled post-consumer plastic and doesn’t shy away from a workout or its responsibility to the planet. As worn by F1 champion Lewis Hamilton. The FUSE XT (R2399.00) training shoe utilises yarn made from recycled plastic to create shoelaces, lining, and a footbed cover […]

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