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PUMA AND PALM TREE CREW’S FIRST LIFESTYLE COLLECTION

PUMA x Palm Tree Crew Lifestyle Collection Brings Summer Energy to Streetwear

Updated: 16 September 2026

PUMA and Palm Tree Crew brought their partnership beyond the golf course in 2023, introducing a lifestyle collection built around summer, music, streetwear and laid-back resort style.

First showcased at the Palm Tree Music Festival in the Hamptons on June 24, 2023, the collection reworked classic PUMA silhouettes with Palm Tree Crew’s signature tropical aesthetic, preppy influences and relaxed summer styling.

PUMA x Palm Tree Crew

PUMA x Palm Tree Crew Goes Beyond Golf

The collaboration marked an expansion of the relationship between PUMA and Palm Tree Crew.

Rather than focusing exclusively on golf, the collection brought the partnership into everyday wear with a lineup of relaxed silhouettes designed for warmer weather and casual styling.

Palm tree graphics, embroidered details and an exclusive co-branded monogram gave the collection its identity, while the colour palette stayed rooted in neutral and beach-inspired tones.

The apparel lineup included a Coach Jacket, Short Sleeve Shirt, Shorts, Crew Sweater and Sweatpants, giving the collection options ranging from lightweight summer pieces to more relaxed off-duty staples.

The PUMA x Palm Tree Crew Apparel

PUMA x Palm Tree Crew Collection

The Coach Jacket features PUMA and Palm Tree Crew branding across the chest, alongside a script logo and graphic across the back.

The matching Short Sleeve Shirt and Shorts bring the collection’s monogram pattern into a coordinated set, while the Crew Sweater and Sweatpants offer a more relaxed take on the collaboration.

The overall approach is deliberately easygoing — classic streetwear shapes with subtle golf and resort influences.

The Footwear

The footwear lineup brought some of PUMA’s most recognisable lifestyle silhouettes into the collaboration.

The collection included:

  • PUMA Suede
  • PUMA RS-X
  • PUMA CA Pro
  • PUMA Leadcat

Each silhouette received Palm Tree Crew-inspired detailing and neutral, summer-ready colourways.

The PUMA Suede features a contrasting pastel green detail on the heel, while the RS-X carries Palm Tree Crew’s script logo across the upper.

The CA Pro incorporates palm tree graphics around the midsole, while the Leadcat takes the collaboration into poolside territory with the collection’s monogram pattern across the forefoot.

Special gold palm tree hardware, perforated detailing and co-branded elements complete the footwear.

Kygo and Palm Tree Crew

Kygo, the DJ, producer and Palm Tree Crew co-founder, was also closely associated with the collaboration.

The collection reflected the lifestyle surrounding Palm Tree Crew — music, travel, summer events and casual fashion — rather than treating the partnership purely as a traditional sports collaboration.

PUMA x Palm Tree Crew

That positioning helped the collection move naturally between the golf course, festival grounds, holidays and everyday streetwear.

A Look at the Collection

PUMA x Palm Tree Crew Shirt

PUMA x Palm Tree Crew Shorts

PUMA x Palm Tree Crew Sweatpants

The collection’s strongest theme was consistency.

The same tropical and co-branded visual language runs across the apparel and footwear, allowing individual pieces to work together without looking overly uniform.

It is the kind of collection that can move from daytime summer fits to festival settings and casual nights out without requiring a complete change of wardrobe.

When Did the PUMA x Palm Tree Crew Collection Release?

The first PUMA x Palm Tree Crew lifestyle collection launched on 20 July 2023.

The original South African announcement listed PUMA.com and AL Capone as launch retailers.

Because the collection originally released in 2023, those launch details should be treated as historical release information rather than a statement of current stock availability.

The PUMA x Palm Tree Crew Collaboration Today

The 2023 lifestyle collection represented an important expansion of the PUMA and Palm Tree Crew partnership from golf into a broader lifestyle space.

Its mix of streetwear, golf references, tropical graphics and music culture made the collection feel closer to the wider Palm Tree Crew universe than a conventional sportswear collaboration.

For collectors, the original pieces are now part of the collaboration’s release history, while current availability will depend on individual retailers, resale platforms and remaining stock.

Final Word

The PUMA x Palm Tree Crew lifestyle collection took the relaxed energy associated with Palm Tree Crew and translated it into everyday clothing and footwear.

From the monogrammed matching sets to the PUMA Suede, RS-X, CA Pro and Leadcat, the collection blended summer dressing, streetwear and PUMA’s sportswear heritage into one cohesive release.

Originally launched in July 2023, it remains a notable chapter in PUMA’s broader collaborations with music and lifestyle culture.

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