PUMA Wild Rider Vintage
PUMA Wild Rider Vintage
Cape Town, South Africa, July 2021 — Global sports brand PUMA introduces the Wild Rider Vintage, made for those that are on the move 24/7, enjoying the motion of day and night life. The Wild Rider Vintage was unveiled during KidSuper’s latest show for Paris Fashion Week. The two brands have collaborated previously for three collections of PUMA x KIDSUPER. In the digital showcase, designs were paired with footwear including the PUMA Wild Rider Vintage and the bright style is seen in several retro inspired colourways.
Your go-to sneaker, the electric blue Wild Rider Vintage has fresh layers of material, futuristic circles at the midsole, a nylon upper and hairy suede overlays for a vintage look and feel.
The Wild Rider is a progressive new design in PUMA’s popular Rider franchise. Its premium design is inspired by the movement and motion of city life – always going forward, further, faster and beyond.
Retailing for R2 199, the Wild Rider Vintage is now available from PUMA.com, PUMA Braamfontein and V&A Waterfront, Shesha and selected retailers.
PUMA Wild Rider – The Bold Evolution of Street Style
PUMA continues to dominate the lifestyle sneaker game with the release of the Wild Rider—a bold and futuristic silhouette that redefines urban movement. Inspired by the energy of the city and the constant motion of youth culture, the Wild Rider brings a fresh edge to the iconic Rider franchise.
Launched as a streetwear-forward evolution of the Fast Rider and Future Rider, the PUMA Wild Rider takes design cues from archive running shoes but adds a modern twist with aggressive details, layered textures, and premium materials. The result? A sleek, fashion-forward sneaker designed for those who live fast and move fearlessly.
Design & Features
The PUMA Wild Rider features:
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Nylon upper with suede and leather overlays
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Futuristic midsole design with a sculpted heel plug that adds a pop of attitude
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Debossed formstrip and textile lining for comfort and breathability
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Durable rubber outsole built for everyday wear
Its standout aesthetic is built for style-conscious individuals who want to merge retro sport vibes with contemporary edge. Available in multiple colorways, the Wild Rider easily complements streetwear fits while offering all-day comfort.
Global Faces, Local Flavor
Global ambassadors like Romeo Beckham and DaniLi have been spotted rocking the Wild Rider, showcasing its global appeal. But the energy is just as strong in South Africa, where local sneakerheads and creatives are embracing the bold design.
Whether you’re exploring the city streets, hitting the skatepark, or making a statement at your next hangout, the PUMA Wild Rider is built to keep you moving in style.
Available now at major retailers including Sportscene, Archive, Shesha, and PUMA Select stores across South Africa. Shop online or in-store—don’t miss out on this future classic.
https://us.puma.com/us/en/pd/puma-x-puma-wild-rider-sneakers/381254