The Fastest Football Boot PUMA Has Ever Made
PUMA Launches ULTRA NITRO™ 7, the Fastest Football Boot in the Brand’s History
Herzogenaurach, Germany – 16 July 2026 – Global sports company PUMA has unveiled the ULTRA NITRO™ 7, the first football boot to feature the brand’s groundbreaking NITROFOAM™ ELITE technology, delivering what PUMA describes as its fastest football boot ever.
Originally developed for elite running footwear, NITROFOAM™ ELITE now makes its debut on the football pitch, bringing enhanced energy return, responsiveness, and explosive acceleration to players looking for every possible speed advantage.
NITROFOAM™ ELITE Comes to Football
At the heart of the ULTRA NITRO™ 7 is PUMA’s innovative NITROFOAM™ ELITE cushioning system, integrated into both the sock liner and footbed.
The technology is engineered to compress and rebound instantly, providing players with:
- Enhanced energy return
- Increased responsiveness
- Faster push-offs
- Improved comfort during high-intensity play
According to PUMA, every stride feels quicker, sharper, and more explosive thanks to the advanced foam platform.
“Bringing NITRO™ to football, with its superior energy return and faster pace, and specifically to a boot built around pure speed, is a significant moment for us,” said Dominique Gathier, Vice President of Teamsport at PUMA.
“The ULTRA NITRO™ 7 is the fastest boot we have ever made, and players are going to feel why the moment they put it on.”
Built for Pure Speed
Every element of the ULTRA NITRO™ 7 has been designed with speed in mind.
Re-engineered ULTRAWEAVE Upper
The new ULTRAWEAVE upper is significantly lighter than previous generations, reducing overall weight while maintaining support and improving ball feel.
Benefits include:
- Reduced weight
- Improved agility
- Enhanced touch and control
- Better support at top speed
New Speed Last Design
PUMA has introduced a redesigned speed last that wraps tightly around the foot, creating a snug and locked-in fit.
The streamlined slip-on construction eliminates distractions while helping players maintain control during rapid changes of direction.
SPEEDSYSTEM 2.0 and FastTrax 2.0 Studs
The ULTRA NITRO™ 7 features a new SPEEDSYSTEM 2.0 outsole engineered to maximize propulsion during acceleration.
Complementing the outsole are FastTrax 2.0 studs, developed using dynamic pressure-mapping data to optimize traction during explosive movements.
Key benefits include:
- Faster acceleration
- Improved stability
- Enhanced grip during direction changes
- Cleaner release during sprints
Laceless Version Available
For players seeking a minimalist feel, PUMA is also introducing the ULTRA NITRO™ 7 ULTIMATE LL FG.
The laceless model features:
- A clean striking surface
- High-tension knitted ankle strap
- Secure heel lockdown
- Seamless integration with the upper
The design removes laces entirely, creating a direct connection between player and ball.
Women’s Fit Version Introduced
PUMA has also developed a dedicated women’s fit version of the ULTRA NITRO™ 7.
The boot retains all NITROFOAM™ ELITE performance features while introducing design adjustments based on female foot anatomy, including:
- Snugger forefoot
- Lower instep
- Redesigned collar
- Women-specific sockliner
The result is a more secure and comfortable fit tailored specifically for women footballers.
Developed with Player Feedback
According to Andrej Zwer, Director of Product Line Management Teamsport Footwear at PUMA, the ULTRA NITRO™ 7 is the result of extensive collaboration with professional athletes.
“Every detail in the ULTRA NITRO™ 7 exists to make fast players faster. The new speed last, the weight reduction, the laceless option are decisions we made because the players we work with told us exactly what they needed.”
“At this level, speed is measured in split seconds, not in steps.”
Part of the New PUMA Arrival Pack
The ULTRA NITRO™ 7 launches as part of PUMA’s Q3 Arrival Pack, a striking white-and-red collection that also includes:
- FUTURE 9 ULTIMATE – designed for creative playmakers
- KING 20 ULTIMATE – celebrating twenty generations of touch and control excellence
The collection highlights three distinct football identities: speed, creativity, and control.
Worn by Football’s Biggest Stars
The ULTRA NITRO™ 7 will be worn on the pitch by some of the game’s most recognizable players, including:
- Neymar Jr
- Xavi Simons
- Cody Gakpo
- Morgan Rogers
- Christian Pulisic
- Sandy Baltimore
- Fridolina Rolfö
Availability and Price in South Africa
The PUMA ULTRA NITRO™ 7 will be available from 23 July 2026 through:
- PUMA retail stores
- PUMA.com
- Totalsports
- Takealot
- Studio 88
- Sportsmans Warehouse
Retail Price: R5,099
The launch marks a significant step forward in football boot innovation, bringing PUMA’s elite running technology onto the pitch for players who demand maximum speed and performance.
